Contents
What role does the WordPress data analytics plugin play?
Website statistics are very important. It serves as a compass for any online business to grow.
For WordPress website owners, adding Google Analytics (GA) to their website is the simplest yet most effective way to collect data and measure site performance. The information provided helps you take action to improve your website.
In fact, integrating GA with a WordPress site is sometimes a bit complicated. Furthermore, the GA interface needs to be improved to make it easier for everyone to use.
Here are 5 plugins that will be useful to you.
#first. Monster Insights
With over 3 million downloads, Monster Insights is the most popular WordPress analytics plugin. It displays statistics that are important to your business. In other words, all the little details will be cut out to prevent distraction.
MonsterInsights comes with an intuitive analytics dashboard, allowing you to see all the detailed reports in one place. With a few clicks, you can monitor website performance with real-time statistics.
Looking at the number of reports the plugin provides, it’s no exaggeration to say that MonsterInsights is a versatile tool. It handles 8 types of reports ranging from Audience Reports, Behavior Reports to Ecommerce and Custom Dimension Reports.
Outstanding Features: 8 Features
Price: Free. Premium version $99.5/year.
#2. Exact Metrics
Next is Exact Metrics , a plugin for the Google Analytics dashboard in WordPress. This plugin has achieved over 1 million installs.
There is a doubt as to whether it is a good WordPress analytics plugin. Should you choose it or not? See what Exact Metrics offers.
With this plugin you will have all the Google Analytics tracking features pre-set without the need to add code. What’s special is the GA Dashboard, which allows you to see all the data at once.
What’s more, the plugin is packed with all the features you need, such as Ecommerce Tracking, Unit Link Tracking, File Download Tracking or even Headline Analyzer, Besides that, you can also get access to lots of custom analytics reports, namely Overview Report, Email Summary, Site Speed Report, etc.
Outstanding Features: 5 Features
Price: Free.
#3. Analyze
Acquiring over 60k installs, Analytify is far behind MonsterInsights and Exact Metrics in popularity. However, it still comes in handy especially for eCommerce site owners.
Analytify collects massive amounts of data in just one dashboard view. It shows statistics like Visitors, Page Views, Front Page, New Visitors, etc.
On top of that, you can even view page-level statistics like views, bounce rate, users, average time on page when logged into the Admin area.
Regarding online stores, Analytify has advanced eCommerce tracking features. It tracks product clicks, impressions, add to cart clicks and product performance, etc. Moreover, you can also get key details about Average Order Value. Average, Transaction Revenue, Total Transactions or Products removed from cart.
Outstanding features: 4 features
Price: Free. Premium version $39/year.
#4. WooCommerce Google Analytics
As the name implies, WooCommerce Google Analytics is specifically designed to clarify the measurement of WooCommerce store performance. The great thing is that it doesn’t cost you any money to download and install this plugin.
The plugin gives you a clear picture of which channels, including search, social, email, and advertising, bring in the most traffic. It also tells you which areas generate the least amount of profit, which products your customers love, or simply what your customers are searching for.
Outstanding features: 4 features
Price: Free.
#5. GA Google Analytics
GA Google Analytics performs quite differently compared to the other plugins on this list. You cannot find any reports or charts to view with this plugin because the sole purpose of this plugin is to help you add Google Analytics to your WordPress site.
While this WordPress analytics plugin only does one job, it does a great job. Its number of 600,000 installs speaks to the credibility of this plugin.
So, if you are looking for a simple way to integrate Google Analytics and choose what you want to track with Google, Google Analytics GA is definitely the answer you need.
The plugin has quick and easy setup. Plus, its minimal settings are handy and simple.
Outstanding Features: 7 Features
Price: Free. Premium version $15 for life.
Epilogue
I hope you will have more choices about WordPress data analytics.
If you find it interesting, you can follow the basic WordPress section to know more new knowledge.
Follow fanpage to receive the latest posts: Group
