Building mailing lists is quite popular on websites today.
Without a doubt:
It is the best way to bring website visitors back to your site.
You’ve probably heard of the saying money is on the list. Having a quality email list means you have a source of potential customers.
You will not have to struggle to find traffic like spam on social networks. Or comment.
You also don’t have to worry about Google changing its algorithm. Of course, organic traffic from Google is still a source of traffic that should never be ignored.
Having a huge email list you can play according to your rules. And your website will ensure a more stable traffic source.
So when to build an email list?
Many websites often make the mistake of building an email list too late. The best time to build an email list is as soon as you start building a website.
Never miss an opportunity every time a visitor visits the site. You need to try to get them to take the action of leaving an email address before leaving.
So what tools do you need to build an email list?
Basically, you need 2 things an email marketing service and a plugin to display the signup form. This plugin will link with email marketing service to host email.
When it comes to email marketing services, you will have many options out there. But if you are just starting out and don’t have the cost yet, use SendPulse .
It has a free option that includes 2500 subscribers and 15000 emails per month. More than enough for a beginner.
What about the plugin that creates an email signup form? You still have the free option out there. But if you want a professional registration form plugin, a little investment will bring more long-term benefits.
Anyway, with a paid plugin, building an email list is more efficient. Simply because it has powerful features that help increase conversion rates.
Previously, I had an introductory article about the Chimpmate Pro plugin . The biggest downside of this plugin is that it only works with the MailChimp email marketing service.
In today’s post, I continue to give you another option. It’s the WP Subscribe Pro plugin, an email subscription plugin of the famous MyThemeShop theme/plugin provider .
Does this plugin fit your requirements?
Let’s start learning about this plugin.
Contents
Why you should choose WP Subscribe Pro
The Subscribe Pro plugin has a few notable features as follows:
- Show a popup when the user is about to leave your site.
- Displays well on all devices.
- Quite lightweight and has little impact on site speed.
- Can connect with many popular email marketing services today such as Mail Chimp, Aweber, GetResponse.
- Display registration form in full page popup, widget and inside content
- Allows you to add HTML or short code inside the popup.
- Set the expiration time of cookies so you can limit popups that annoy users
Highlights of the plugin:
It’s very light. If you have used the theme or plugin of MyThemeShop, then this is clear.
Next, it features an exit intent, which displays an email signup popup when the user is about to leave the site. Actually this feature gives very good conversion.
Finally it is very easy to use. The number of options is not too much for you to take time to learn. But it’s also enough for you to customize to your liking.
Now they learn how to use the plugin.
How to use WP Subscriber Pro
Install the plugin just like any other WordPress plugin. You can see more about how to install WordPress plugins here.
After the plugin is activated, you go to Settings -> WP Subscribe Pro to configure the plugin.
How to display popup form
To display the popup form, you need to select the Enable Popup option . Now the plugin will display many options for you to configure the popup.
In the Popup tab, you can choose from 3 types of content displayed in the popup. Besides that, you can customize the width and animation of the popup.
Next, you can choose the color and transparency level of the background below the popup when it displays full page.
Every time you make a change you can preview it by clicking the Preview Popup button below. Very convenient, right?
In the Popup Content tab , you can edit the displayed content of the popup. This part depends on the type of display content you choose in the popup tab. The image below shows the options you can set if you choose to display the signup form in the email.
Here you connect the email marketing service, change the text of the registration form. Finally you can choose the color for the registration form.
The Popup Triggers tab allows you to choose where and when to show the popup
If you want to display the registration form in the post, page, then click on the Single Post tab. Then, click on the ‘ Add Subscribe Form to Single Posts ‘ option.
You can now choose to display the registration form before the content, under the content or inside the content using the shortcode.
In addition, the plugin also provides a new widget called “ WP Subsribe Pro Widget ”. You drag the widget to the sidebar area you want to display. Widget options allow you to connect to email marketing services, change the text and color of the registration form
Few missing features of WP Subscriber Pro
There are some missing features in the plugin that you need to know before you decide to use it:
- The plugin does not support fly in display. This is the form that displays the registration form that usually appears in the corner of the screen. If you’ve used the Elegant Theme’s Bloom , this form is no stranger. Compared to popup, it is more subtle and does not disturb the user.
- The plugin does not have a form of content locking. In Bloom you can lock content using an email signup form. When users sign up for an email list, new content is displayed.
- The plugin has no statistics and A/B testing section. The lack of statistics section is quite unfortunate. If there are statistics, you will know the effectiveness of your email marketing campaign without having to guess. From there you can make adjustments such as where to place the form effectively. A/B testing is an advanced feature so I don’t expect this plugin to have it.
- The plugin does not support 2-step opt-in technology. If you do not know about this technology, you can refer to OptinMonster’s introduction . This technique is being used by many websites in upgrading content.
Price
The price of the WP Subscribe plugin is $27 after the promotion.
Epilogue
Building an email list these days is key to creating a successful website.
So using an email subscription form plugin like WP Subscribe Pro is a must for every blog.
What do you think about the WP Subscriber Pro plugin? Let us know what you think about this plugin in the comments section below.
